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FORTY8

H00 → H48

The hour-by-hour breakdown.

This is the full published sequence — the same one summarised on the home page. Nothing about the build happens outside these hours.

  1. H00 – H02

    Brief confirmed

    The scope is checked against the published list for your tier. Nothing is discovered later — if it isn't on the list, it's scoped and quoted separately before the clock starts.

  2. H02 – H06

    Structure & direction

    Pages, sections and copy direction are set. Brand assets and existing copy are migrated in; anything missing is flagged immediately, not on day three.

  3. H06 – H30

    Build

    Pages, components and motion are built against the confirmed structure. This is the longest block because it's the only one doing the actual work.

  4. H30 – H36

    Internal QA

    Every page checked on real devices and browsers — forms, links, load times, spelling. Nothing goes to review broken.

  5. H36 – H44

    Review round

    The build is sent for one consolidated round of changes. Feedback is collected once, not dripped in over days.

  6. H44 – H48

    Revisions & launch

    Changes from the review round are applied, checked again, and the site goes live. Handover includes what you need to keep running it.

Where the tiers differ

A one-page site typically clears the whole sequence toward the 24-hour end. A signature build uses closer to the full 48. The sequence is the same either way — only the size of the build block changes.

See what each tier includes

The scope for every price is published, not discovered on a call.

See pricing